Marketing Built for Others Never Works for Certification Creators Have you noticed? The marketing advice, courses and templates created for product businesses and consumer service providers […]
When credentialing owners say their biggest problem is “people don’t understand the value of our certification” they send a signal they struggle to bring their story […]
Greatest Hits of This Week’s Virtual Conversations The most fascinating questions and juicy bits of useful insights come in the last 10 minutes of the web […]
Rx for Change Management Fever: Cool Off in A Public Fountain of Knowledge The frequency and intensity of business conversations dialed up to high in the past […]
Networking is the Skill That Pays the Bills. Introvert or extrovert has nothing to do with it. Better questions will always provide more out of life […]
What Is The #1 Reason Anyone Chooses Your Certification? Hint: It’s not your test or competency model. As sick as you are of staying-in-shelter, take […]